The Search Engine Results Page is where 80% of e-commerce begins. Therefore these small, but crucial, pieces of copy need to be absolutely perfect. Here’s why you should hire a professional to write them:
Posted by: Devin Miller
Lumens.com Light + Living
Project Year: 2008 - 2009URL:
Word Refuge worked with Lumens.com to completely overhaul their large ecommerce website into an SEO magnet. We successfully delivered them 400+ pages of SEO rich website copywriting for their website, which now holds top Google position for the highly competitive keyphrase "contemporary lighting".
These 400+ pages included department copy, brand bios and histories, along with themes and style guides.
Lumens' online marketing campaign also included hiring us to write 300+ posts for their three blogs - The Alessi Guide, The Lighting Guide and The Ceiling Fan Guide. Please view the links above.
Lumens.com continues to be a force to be reckoned with in the online lighting industry. In addition to offering top-of-the-line lighting, ceiling fans and house hold accessories, they now have a solid SEO foundation to drive web traffic and sales.
To read a sample of the SEO copywriting Word Refuge wrote for Lumens, click the Project Sample PDF...and enjoy!
Testimonial
" While overhauling our website, Devin was our go-to copywriter for smart, sophisticated webcopy. She did a great job keeping up with daily blogging and writing well-researched and creative SEO copy for the website. Devin would be a great addition to any online marketing team or advertising campaign. Thanks for your hard work, Devin! "
Ken Plumlee, CEO of Lumens Light + Living