The Search Engine Results Page is where 80% of e-commerce begins. Therefore these small, but crucial, pieces of copy need to be absolutely perfect. Here’s why you should hire a professional to write them:
Posted by: Devin Miller
Travel SEO
Travel SEO is vital to your online destination marketing strategy.
At Word Refuge, we utilize search engine optimization techniques, persuasive direct response copywriting techniques and social media services to successfully promote your travel package, activity, hotel, cruise, excursion and tour.
We write captivating prose that read like great travel writing, but also include impressive selling points, big benefits and a powerful call-to-action. Our SEO copywriters will not only inspire your audience to visit your website, we will convince them to choose your travel destination for their next holiday or vacation.
How do we do this? How do we market your destination online?
First and foremost, we discover what is most unique about your business and location. We determine all of the fantastic things to say about your business and then transform these facts into a powerful message that distinguishes you from your competitors.
Word Refuge is here to convince luxury and adventure travelers that you are the perfect choice for their next holiday travel. We will set you above the rest! (Literally, our creative SEO website copywriting will dramatically improve your search engine positioning on Google, Bing and Yahoo!.)
After doing extensive keyphrase research to determine which search engine queries we want your website to rank for, our copywriters will deliver fantastic content that immediately grabs the attention of your prospective travel industry customers.
Whether you’re looking for adventure travelers to join your Amazonian safari, or luxury travelers to charter your yacht – we will market you with sophistication and style.
Our SEO copywriting service will not only push your website up the search engine ladder, we will lead your buyers from the search engine result’s page to your website, and all of the way through the reservation checkout.
We work with a wide variety of professionals in the tourism and travel industries!
Whether you have a destination website for your adventure or luxury travel company, or you’re the proud owner of a resort, boutique hotel, restaurant, winter sports venue, cultural center, tour board, gallery, wellness retreat or spa – Travel SEO copywriting services are essential to your online success.
As you well know, the travel and tourism industry is becoming increasingly more competitive by the day. With more travelers roaming the world than ever before (and making MOST of their inquiries and reservations online), it’s vital that your website contains well-optimized, quality content. This is what Google seeks – and this is what we provide.
Travel Internet marketing delivers targeted traffic from around the world.
For companies looking to gain leads in the international community, there is no better way to reach your audience than through the Internet. Word Refuge will develop an SEO content marketing strategy that utilizes both broad keywords (Caribbean Honeymoon) and long-tail keyphrases (Guest Cottage Soufriere, St. Lucia, West Indies) to ensure your website is ranking well for a wide variety of search engine queries.
When marketing to a diverse assortment of people, it’s important to include as many online channels in your destination marketing campaign as possible.
This means utilizing Social Media, SEO Articles, Blog Posts, SEO Website Copywriting, eNewsletters and eBrochures to connect with the international community on a daily bases. This strategy will drastically improve your search engine optimization efforts and the perceived quality of your online business.
Word Refuge is here to do all of this for you …and more!
We will also travel to your destination!
Because Word Refuge offers low rates for a writer to visit your travel destination, it’s a great idea to invite one of us to visit you in person.
Visiting our clients in the travel and tourism industries lets us infuse a personal and emotional charge into your Travel SEO copywriting. We are happy to describe your destination without visiting (and do so very well - there’s a good chance one of us may have been there before) - but there’s nothing like describing an ocean scent when you can actually smell it.
After experiencing our customer’s boutique B&Bs, scuba diving excursions, yachts and vacation rentals first hand, we’ve had great results writing successful copy that brings travelers back to their destination time and time again.
Word Refuge copywriters have a lot of adventure travel experience!
Whether you need persuasive SEO copywriting that promotes scuba diving, recreational aviation, paragliding, rock climbing, horseback riding, skiing, snowboarding (and many other winter sports), backpacking and sailing – our travel writers have done it all. We tend to be adrenalin junkies - and we love writing about it!
We also indulge ourselves in luxury travel. Take a look…
Having sailed on luxury liners and yachts in the Caribbean, the Baltic Sea, the Adriatic, French Polynesia, Antarctica and Alaska – we are fully equipped to describe cruising, private yachting, sailboat charter and all of the fine qualities this type of luxury travel offers.
We’ve also had the pleasure of staying in some of the world’s finest hotels, quaintest boutique B&Bs, and plush rental villas. We’ve experienced luxurious safaris in Kenya and sumptuous spas in Cabo San Lucas.
At Word Refuge, we know exactly what high-end travel looks and feels like – we know the difference. Our SEO copywriters will describe your luxury travel service with a refined sophistication that sells to the right audience.
How about aesthetically pleasing your customers too?
Would you like Word Refuge to supply images, layout and graphic design for your online destination marketing campaign? Not a problem. Word Refuge has access to a fantastic network of web developers, designers, photographers and artists that would be more than happy to come aboard your project.
We can design your logo and website, eNewsletter and Brochure, along with including a quality photographic with every travel article.
Our SEO copywriters would also be happy to work side by side with your current designers to ensure that your copy turns out perfectly on the page. We work with designers everyday.
At Word Refuge, our mission is to transform your online destination marketing strategy into a powerhouse campaign that skyrockets search positioning and sales.
If taking advantage of our Travel SEO copywriting expertise sounds like something you’re interested in - we’d love to hear from you!
Let’s get more travelers to your website and destination! Our copywriters are here to develop a successful Travel SEO content marketing campaign that’s right for your business. Contact us now for a free quote, and let’s begin an online journey together.